The Profit Challenge. Monthly Profit Lever Workshops. Live events. All designed to move you from knowing to doing.
A two-day intensive where Craig and Jessica walk you through the profit acceleration framework and apply it directly to your business. Not a webinar with slides and a pitch at the end. A working event with real deliverables you leave with.
Live access is $97 per event. Replay access is $47 with lifetime storage inside the Profit Acceleration Secrets community. If you are already a PAS member at the Free tier, you will see the challenge behind a paywall with the option to buy access or upgrade to Premium.
Next Event
Date Announced in the Community First
Join Profit Acceleration Secrets (free) to get first access to upcoming dates.
The Profit Challenge Event
One lever per month. Free for every member of the Profit Acceleration Secrets community at any tier. Join anytime and there is always a workshop coming.
How to find $20Kâ$100K in hidden profit inside your existing business without making a single new sale. Most owners are sitting on a margin goldmine they cannot see from inside the operation.
How to become the obvious choice in your market without lowering your prices. If prospects are shopping you against three other providers, you do not have a sales problem. You have a positioning problem. This workshop fixes it.
How to package what you already do into something your ideal client cannot say no to. The difference between an offer that converts and one that gets ignored is rarely the product. It is the framing and the sequence.
A step-by-step roadmap to raising your prices without losing the clients you built this business on. Fear of losing clients is the most expensive belief in business. Craig walks you through the psychology, framing, and exact conversation.
How to increase every transaction by 30â50% using what you already sell. The most profitable moment in any sales cycle is the two minutes after a customer says yes. Most businesses miss it entirely.
How to bundle your products and services so the perceived value is undeniable and the discount conversation disappears. The moment a client asks for a discount, you have already lost the positioning battle.
How to convert the leads you would have lost into revenue using one strategic move. Most businesses have a binary sales process: yes or gone. A documented downsell turns the gone pile into a revenue stream and a future pipeline.
How to expand what you offer to your existing buyers before you chase a single new client. Your most willing buyers are already in your database. They just need something new to buy from you.
How to build an automated nurture system that turns cold leads into paying clients while you sleep. Most businesses follow up once or twice and give up. A documented drip campaign keeps your business in front of the right people automatically.
How to find the right partners, structure the right agreement, and add a new revenue stream that costs you nothing to build. The most underused growth lever in every market is the relationships that already exist between businesses.
The 3 lead generation mistakes killing your pipeline and the proven system that fills it without burning your ad budget. Most lead generation problems are not marketing problems. They are positioning and process problems.
A complete digital marketing plan for business owners who are not tech people. Content, video, SEO, advertising, and social combined into one actionable plan you can actually execute without a marketing team.
One lever per month, repeating cycle. Join anytime. There is always a workshop coming.
Join PAS FreeWant all 12 levers weekly? Expert Series starts for $1.
Next Events
Announced Here and Inside the Community First
Join Profit Acceleration Secrets to get first access to all upcoming live events, dates, and registration links.
Join the Community FreeCraig and Jessica are available for keynote presentations, podcast appearances, and press. Five documented speaking topics with audience profiles and takeaway descriptions. See the Media page for full topic details and booking.
See Speaking Topics